Reducing sedentary behavior and increasing physical activity is key to immediate and long-term health for children. That is why the American Heart Association, the world’s leading nonprofit organization focused on heart and brain health for all, the National Football League (NFL) and the Tennessee Titans are encouraging schools to get students moving for an opportunity to win a $1,500 grant for physical activity equipment.
“We know what an important role your physical health plays in your mental health,” says Tina Tuggle, Tennessee Titans Senior Vice President of Community Impact. “We believe in the impact of NFL PLAY 60 and its mission to help children develop into healthy adults.”
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Demonstrating school and Titans team spirit paired with an excitement for physical activity, schools will post their videos to social media to officially enter. Videos will be reviewed by a panel and one school per NFL market for a total of 32 schools nationwide, will receive a grant for physical activity equipment. Of the 32 schools one school will receive recognition as the national winner receiving an additional $1,500 for physical activity equipment. The Titans winning school will be named on January 12, 2022.
Rooted in science, NFL PLAY 60, helps children to develop healthy habits for a better chance of a healthy adulthood. The program encourages kids to get a minimum of 60 minutes of vigorous physical activity each day to meet the U.S. Department of Health and Human Services’ 2018 Physical Activity Guidelines for Americans[1].
“Not only are we not getting enough physical activity, but one out of ten Tennessee children report getting no physical activity at all,” states Annie Thornhill, executive director of the American Heart Association in Middle Tennessee. “Collaborations like this can make physical activity for our kids not only accessible but fun.”
The NFL and the American Heart Association have teamed up since 2006 to inspire kids through a fun and engaging way to get physically active. The impact of physical activity on overall mental and physical wellness are essential to help children grow to reach their full potential. Information on the grant process and additional NFL PLAY 60 resources can be found online at heart.org/NFLPLAY60.
About the American Heart Association
The American Heart Association is a relentless force for a world of longer, healthier lives. We are dedicated to ensuring equitable health in all communities. Through collaboration with numerous organizations, and powered by millions of volunteers, we fund innovative research, advocate for the public’s health and share lifesaving resources. The Dallas-based organization has been a leading source of health information for nearly a century. Connect with us on heart.org, Facebook, Twitter or by calling 1-800-AHA-USA1.
About NFL PLAY 60
NFL PLAY 60 is the League's national youth health and wellness campaign to encourage kids to get physically active for at least 60 minutes a day. Since PLAY 60 launched in 2007, the NFL has committed more than $352 million to youth health and fitness through PLAY 60 programming, grants and media time for public service announcements. Over the past decade, the NFL has partnered with leading academic, scientific and nonprofit organizations to help children of all abilities lead healthier, active lives. The NFL and its clubs have supported programs in over 73,000 schools and constructed more than 265 youth fitness zones nationwide—giving more than 38 million children an opportunity to boost their physical activity levels. NFL PLAY 60 is also implemented locally, as part of the NFL's in-school, after-school and team-based programs. For more information, visit NFL.com/PLAY60.
